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Brand and Logo Evolution: Things Change |
| 12/27/2009 8:43:00 AM |
One of the most impressive blog posts of the year comes from India and a wordpress site called RichWorks.
http://richworks.in/2009/12/evolution-of-50-corporate-brand-logos/
It documents the evolution of 50 logos over the years, including how Nokia started with a big fish and now it much better reflects their current business profile.
In general they... Read More |
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Five Marketing Mistakes to Avoid |
| 10/25/2008 5:03:58 PM |
There are 5 marketing mistakes that show up over and over in small and medium-sized companies. We started discussing them last week and we’ll finish up this Friday on the John Adam Show, 9am on KFNN 1510, or by podcast at www.thejohnadamshow.com.
1. Marketing without clearly defining the target. Marketing includes attracting people who don’t know you... Read More |
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W = Failure? A Brand Question |
| 5/31/2008 10:25:45 PM |
This is a NOT a political discussion.
It’s about branding. We spent an entire 2 hours on the topic recently on The John Adam Show (www.thejohnadamshow.com). Branding is an important topic.
Has the letter ‘W’ been soiled forever by the current US president?
George W. Bush has branded himself ‘W’. You still see it on stickers here in Arizona. Has the sun... Read More |
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Managing Marketing Leads and Lead Conversion |
| 5/3/2008 3:47:15 PM |
Every day we have the opportunity to follow-up with people. It's a challenge for all of us to stay on top of these follow-ups, so here are some quick tips to make it a little easier.1) Follow-up before you go to bed that day. Call, e-mail or write before another day goes by requiring more follow-ups. You create a sense of urgency by doing it that... Read More |
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The Difference between Sales and Marketing |
| 5/3/2008 3:29:10 PM |
| On last week’s radio program (www.thejohnadamshow.com) based in Scottsdale, we discussed the difference between sales and marketing. Then the topic came up several times at several of our clients including Phoenix-based PGI Solutions (www.pgisolutionsllc.com), ICM Document Solutions (www.icmconv.com) and PADT Medical (www.padtmedical.com). How about... Read More |
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Weekly John Adam Show - Economic Stimulus |
| 4/19/2008 9:42:03 PM |
This week's radio show focuses on the "Economic Stimulus Package", and what businesses can do to overcome the economic downturn.
No one wants to use the "R" word; and who knows yet if "technically" we're in a recession. All we know for sure is that budgets feels like they're tied to a whipping post. If your business is... Read More |
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Cinco de Global - Marketing Globally Explored at AZIGG |
| 4/19/2008 9:35:43 PM |
A Z I G G (Arizona International Growth Group) Presents:
Here's How Arizona Can Win Globally
Speaker: John Barry - Phoenix - Mesa Gateway Airport
Monday, May 5th at 7:30am (doors open at 7:10am)
Coffee, Juice and Greek Pastries; Investment $5; RSVP at www.azigg.com
Location: Maricopa County Board of Supervisors' Conf. Room 10th Floor, 301 West Jefferson,... Read More |
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CEO Forum - Marketing in Scottsdale |
| 4/7/2008 8:32:55 PM |
Scottsdale, AZ . March 27, 2008 Over 1,100 visionary CEOs and Presidents from the Phoenix-Scottsdale area were invited to a luncheon-dinner moderated by Jackie Bassett, CEO of BT Industrials, Inc and sponsored by the regional offices of Salesgenie, Citrix, Babson College and the Phoenix CEO-CFO Group. Speakers included CEO's Christophe Fabre of... Read More |
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Marketing Arizona-based Business on the Internet |
| 2/9/2008 2:48:56 PM |
This week on the John Adam Show (www.thejohnadamsshow.com) we’re talking about marketing products and services related to L-O-V-E. Valentine’s Day is upon us.
Speaking of love, a great free site you'll love is |
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Marketing to the Wealthy |
| 2/2/2008 5:05:19 PM |
This week on the Scottsdale, Arizona based John Adam Show (www.thejohnadamshow.com), we’re talking about marketing and sales to the wealthy. Like any targeted group, you should consider their needs and how your offering matches those needs – and build a message and marketing campaign around it.
According to the Spectrem Group there are 107 million... Read More |
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Marketing Solutions to Grow |
| 1/20/2008 7:38:46 AM |
Welcome! Here is some information about Growth Nation and how we help companies grow. The world is littered with outstanding products and services that under-achieved because they lacked good marketing. That's often hard for technologists to understand. Logically the best product should win, right? Most understand that not to be true, but when... Read More |
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| Topics: |
| marketing, phoenix, scottsdale, technology, growth, arizona, marketing in scottsdale, marketing in mesa, marketing in gilbert, marketing in chandler, marketing in peoria |
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Marketing with GrowthNation |
| 1/16/2008 9:51:32 AM |
We help mid-sized and emerging firms reach their growth potential by developing and implementing successful marketing strategies and plans.
We:
• Listen
• Build your brand
• Increase good sales leads
• Accelerate lead conversion
• Grow your business with marketing that works
Our marketing solutions have created over US$1 billion of new revenue and $500... Read More |
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| Topics: |
| marketing, phoenix, scottsdale, technology, growth, arizona, marketing in scottsdale, marketing in mesa, marketing in gilbert, marketing in chandler, marketing in peoria |
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